Business Plan Builder

This is a simple approach to writing a successful business plan. This is intended to be a starting point that you can use to keep your business on track. Simply answer each question and submit the form. We will compile your answers into page form and contact you.

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Problem:   Give short descriptions for the 1-3 problems that your idea resolves, based on your target customer segment.
Competition: Describe how your customers are resolving their problem today (without your service). Unless you are the first to solve this problem (not likely), your customers are either solving this problem already or are ignoring the problem. Describe what they are doing, and the consequences of handling that way.
Solution: Simply put, what are the top 3 features of your plan, and what problems do they solve
Key Metrics: Action - What is the single action that your plan is aiming for? This could be a sale or blog post. Success – Name the action that will identify your plan as successful. This could be a volume of sales or a number of blog posts.
Unique Value Proposition: Simple, clear compelling statement that identifies why your plan is worth buying or acting on. Be unique here. This is the heart of your plan. Get inside the customers head, and reveal how life will be better after using your plan. Include your main keywords, and include Who, What and Why.
Unfair Advantage: What sets you apart from your competitors that they cannot easily add or adjust? If someone copies your concept and slashes production costs, do you still have a product?
Channels: How will your customer find out about you and your solution? This is what your marketing plan will be built upon. There are no free channels. Some cost time, some money, some both. You need to know what each channel really costs, and how quickly each channel will produce.
Customers: Who are your customers? Be sure to identify between customers (pay for your services) and users (do not pay). Identify any early adopters, and what makes them different from the rest of your customers.
Cost Structure: Define fixed and variable costs associated with your idea (operation costs, customer acquisition). The lifetime value of a customer should be at least three times the acquisition cost. You should also plan on making a profit, which means you need to know your break-even point.
Revenue Streams: What is your minimum viable product, how will it make you money, what is it’s life time value and what is your profit margin?